Application brand promotion with 360-degree vision

As an application manager or a marketer, you must have a broad and comprehensive view of customers and the current market, in other words, you should not only have the statistics of the number of installation of your application. But you should

Pay your customers in terms of what application they need and why they installed or uninstalled your application? And also other information such as how active are your users? How often do you update?

use and for what purpose?

With the answers to these questions and thousands of other basic questions, you can design more successful strategies to attract new customers and retain old customers.

A 360-degree view is a view that comprehensively covers from before the production and making of the application to after the production and has an effect on brand promotion.

 1. Before building the application:

Before you start developing an application, you should be familiar with the tastes of the users. And have some basic information about internet users such as:

1. What words do users search for the most?

2. What images and content are the users most attracted to?

3. Which of the advertising methods have the users welcomed the most?

4. What is the relationship of users with virtual spaces and advertisements through them?

5. Currently, what kind of applications and services are users looking for the most?

And questions like this. The answers to these questions will help you to create an application that will attract users and help promote your brand without wasting time and spending unnecessary money.

2. After creating the application:

When the app is produced and downloaded by the user, it means the start of your work. If you have followed step one well, then you have an application that meets the needs of your users today, and as a result, the user himself will start working for you as a marketer and share your app with others. And he is encouraged to buy and use your application as an internal payment or its full version.

Now it's your turn to advertise and market your application. At this stage, you can advertise your brand and services. Keep in mind that applications that are purely commercial will not attract a large audience.

Now that many users are using your app, you should convert users into permanent customers of your app with the methods that you have already reached through trial and error or study, and with strategies calculated from the fact that the user decides to delete your app. Do not prevent.

And know that in any business, a two-way relationship with the audience and meeting the needs of the audience can play a key role in your success.

You can with Apchar online application maker Build your own application.