Introduction of QR code and its effect on sales

What is a QR code?

QR code stands for Quick Response Code, which means quick response codes.

The QR code was invented in 1994 by Denso Wave, which was one of the main companies of Denso Japan. These codes are made up of numbers and can store 7089 numerical digits in a square shape, which not only contains a lot of information such as Internet address, name, address, phone, desired text or any other information, at the same time, it can quickly access the extensive information contained in it. QR codes can be scanned with the help of smartphones and the password He explained that in the following we will explain how to decode these codes by mobile phone.

After being introduced in 2000, these codes were quickly used all over the world and found a special place among sellers and marketers.

QR code

Application of QR codes in different countries:

These codes are used in a very broad sense in Europe, Asia, especially East Asia and America.

These countries use these codes mostly in journalism as well as in industry, in order to track parts. These codes have also had a significant impact in electronic commerce, for example: in South Korea, Tesco chain stores in a very interesting action that led to Many savings have been made for the buyer and seller, by placing the images of their products along with their quick response code in metro stations, it has made it possible for people to scan the QR code of the required product with their mobile phone and send its information. Get the desired product delivered to your home.

Even these codes are used in the tourism industry, for example: in some European cities, these codes are used to give different geographical information to tourists.

In Iran, in addition to advertising and marketing, these codes have been implemented since 1391 with a plan called Shabnam to track imported and exported goods.

The use of these codes for the general public is the quick use and exploitation of encrypted information using mobile phones. Also, you can easily scan these codes from Android markets and buy files using Android phones. and load applications such as games.

In general, QR codes are considered a new, convenient and practical way to introduce, identify and purchase products. And you, as a seller, can use tricks to encourage your customers to buy and even turn them into loyal customers.

You can offer your customers to scan the QR code that will be downloaded along with your store application.
You can use this code to provide customers with the opportunity to compare prices, which will certainly be welcomed.
You can use these codes to introduce products, their advantages and disadvantages, and their instructions.
QR codes can be exposed anywhere, for example, on city billboards, buses, publications, etc., which ease of access makes potential customers become your actual customers and is also a very cheap advertising method for you. is considered.

Many users go shopping when they are off, so if your marketers can attract more customers by offering special discounts, shopping coupons and promotions that contain QR codes during this critical time. Experience has proven that such customers will keep these stores in mind and will definitely visit them during the next holidays and free opportunities, so you have been able to find loyal customers to your buying and selling system.

Now that you have found the effect of these codes in your buying and selling process, it is time to use this new method for your business and attract more customers.

How to use QR code for customers:

With the advancement of science and technology, users can decode these codes using their smartphones.

To scan these codes, your customer's smartphone must be equipped with the following:

1. Camera with appropriate resolution

2. Password reader software

Password reader and barcode reader software is installed by default on some smartphones.

iPhone and iPad app owners can use free apps written specifically for scanning these codes, the most popular of which is Read laser.

"Android phone owners" supports the use of "QR" code, which includes adding the "Zing" barcode reader on some models.

Owners of Nokia operating system phones are also equipped with the technology to read these codes and barcodes.

Owners of phones with Maimo operating system can use M-Barcode application to scan and read barcodes.

Owners of phones with Java operating system can also use the free kavwaReader application

NFC technology in new phones is a unique way to use a small tap to scan barcodes.

To make your own QR code, you can go to this site cut .

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